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Exertion Fitness Case Study

Case study · Independent gym

Exertion Fitness: A Two-Floor Strength Studio In Derby

Ryan left the military with a plan to open his own gym. We helped him turn a tight, two-floor space into a coaching studio built around compound lifts.

ClientExertion Fitness
FacilityPT & small-group strength studio
LocationMickleover, Derby
DeliveredDesign, equipment & support
Exertion Fitness case study video

â–¶ Watch the video case study with Ryan, owner and coach

The Project At A Glance

The brief

A two-floor studio for small-group coaching of up to 10 people and Ryan's 6-Week Transformation Challenge, where space was in short supply.

What we did

3D designs, an 8-bay freestanding Competition Plus rig downstairs, and an open conditioning and cardio floor upstairs with storage.

The result

Room for groups of up to 10 to lift at once, with the space laid out the way Ryan had pictured it.

8-bayfreestanding rig
10people per session
2training floors
6-weektransformation challenge

Ryan's Story

The challenge

Ryan wanted a specialist solution for his new two-floor studio: group training built around functional workouts, cardio equipment, and an open area for individual coaching.

Our solution

To make the best use of the space, we installed an 8-bay freestanding training rig downstairs, creating a collaborative coaching area for group training. The top floor is open-plan, with conditioning and cardio equipment and supporting storage.

I left the military in 2019, and it was always part of my vision to open my own gym. In setting it up, our main focus was to maximise the space, as it's in short supply.

Our group training area is upstairs, with SkiErgs, Concept2 rowers and a sled on astroturf, all organised by Again Faster. Downstairs, the freestanding rig is the main focus. It lets multiple clients train at the same time, all doing compound movements.

What helped most was Again Faster's 3D gym design. They had vast experience setting up gyms and took my vision from a piece of paper to what you see at Exertion Fitness today.

Our programme focuses heavily on compound lifts like the squat, deadlift and bench press, and we can fit a group of up to 10 people comfortably.

I chose Again Faster partly because the military gym I trained in every day was kitted out with their equipment, so I knew the quality. My best piece of advice is to have a clear vision and stick to it.

Gym design service

Want A Gym Like Exertion?

Tell us about your space and we'll be in touch within 48 hours (Monday to Friday) to talk it through. Then we'll put together layout ideas, an equipment list and a quote, and design it in 3D when you're ready.

Shop The Kit From This Project

The commercial equipment Exertion Fitness trains with every day.

We wanted to go with Again Faster due to them being most competitive on price, the quality of the kit and they matched our vision. They were really helpful and I couldn't recommend them highly enough.

Ryan, Owner & Coach, Exertion Fitness
250+gyms designed in the UK20 yearsdesigning gyms3Ddesigns before you buyBrands Again Faster has designed and equipped gyms for, including Nike, Deliveroo, BrewDog and LinkedIn

Planning A Gym Like Exertion?

Tell us about your space and we'll get back to you within 48 hours (Monday to Friday) to talk through your project and next steps.

  1. We review your details and call or email you to talk through the project.
  2. We put together layout ideas, an equipment list and an itemised quote.
  3. When you're ready, we produce your 3D design and plan delivery and installation.

Prefer to talk now? Book a call with our design team or email [email protected].

Your details

Your project

A rough guide helps us suggest the right equipment and finance options.
Rough sketches and phone photos are fine.

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